Brand creation and promotion


Why do you need to promote your brand on Internet?

It's no secret that in our days online presence and brand recognition are equally important. Marketing experts believe the fate of all your online business depends on how you will be able to present your company, your product or brand on Internet.

Network brand is what defines the company's image with and without your participation. Therefore, online brand marketing is as important as any other of its traditional form. Its impact on business has been steadily growing by leaps and bounds.

In most cases, customers understand the importance of modern technologies and consider online presence as a kind of trust test.

In conditions of severe market competition, brand has to be successful, it has to be very recognizable, authentic, unique, able to build precise associative connections. Only in this case it is possible to be distinguished from the competitors. All this is intended to increase the level of trust in your products and services.


Order brand promotion service in our company and get potential customers to your business!




Brand development: the objectives and stages of creation

The aim of brand marketing is to capture attention of the target audience. Nowadays customers increasingly strive to enter the direct connection to the business owner before they make a choice.

With this in mind, we shall present 7 key reasons how to derive maximum benefit from company network brand:

  1. Consistency and coherence. Ask yourself: "What is my business?»
    It is very important to develop a consistent branding strategy for all online marketing communication channels - website, blogs, social networks, business directories, bulk mailing. This increases awareness and strengthens the brand's position.
  2. Optimize your website. As you know, website creation and support is one of the most important branding tools. Search Engine Optimization is the first thing to be done by the company to attract targeted search traffic and brand imaging.
  3. Social networks. Social Media Marketing is one of the most effective and cheap ways to acquire fame and gain popularity. Except of this, it increases sales, provides a competitive advantage and attracts the target audience from all around the world.
  4. Create and distribute high-quality content. Quality content is the best way to become recognizable. This is one of the most effective ways to achieve brand awareness. In addition, quality content is a mandatory component of any successful modern marketing strategy.
  5. Press release distribution. A very effective and inexpensive way to achieve popularity and recognition.
  6. Video marketing. Placing videos on YouTube, Vimeo etc. relevant to your business niche usually demonstrates excellent results in 100% of cases!
  7. Start a blog. Having a blog greatly increases your chances of success. Blogs increase search rankings, improve contacts with customers, help find clients and to establish links with the right and influential people.

And finally, while creating your online brand do not try to copy even the best existing on the market samples.

Be original and unique. And we will help you with this by creating for you what is called the visual identity of the brand (visual image).


Logo design and corporate identity development

The defining visual perception in brand marketing is the company logo and corporate style. These are the entities that create the brand identity, make it unique, recognizable and create distinction from any other on the market.

SITE-PROMOTION Studio develops separate elements of corporate identity (logo, trade mark, emblem) as well as provides complex services for high-level corporate style building, including logobook, brand book and guidelines.


Planning to order a brand marketing for a product?

Our company is always ready to offer you a corporate brand building strategy that will fit your needs!